Arun Shankar has been recognized with a 2025 Global Recognition Award for his exceptional leadership in transforming streaming infrastructure at Tubi, where he serves as Director of Software Engineering. His groundbreaking work orchestrating Tubi’s historic Super Bowl LIX streaming success delivered flawless service to 15.5 million concurrent users while handling 500,000 requests per second, representing a pinnacle achievement in large-scale distributed systems engineering. Shankar’s innovative multi-CDN architecture and comprehensive platform modernization have solved immediate technical challenges and positioned Tubi for sustained success in an increasingly competitive streaming marketplace.

Revolutionary Infrastructure Architecture and Technical Excellence

Shankar’s most remarkable achievement lies in his architectural transformation of Tubi’s streaming infrastructure ahead of Super Bowl LIX, where he led the complete overhaul from a vulnerable single-point-of-failure Nginx origin architecture to a globally distributed, failover-capable multi-CDN system utilizing AWS CloudFront and Akamai. This innovative implementation enabled aggressive edge caching and achieved near-zero latency performance, directly contributing to Tubi’s ability to handle massive traffic surges without service degradation. The sophistication of his design extended beyond basic load distribution through intelligent failover mechanisms using AWS S3-hosted failsafe assets, orchestrated through Lambda@Edge and Akamai EdgeWorkers.

Integrated with Route 53 weighted records and AWS Application Recovery Controller, his real-time traffic shaping capabilities provided unprecedented control over CDN routing and failover operations during peak demand periods. The security architecture he thrived in mitigated massive bot attacks, SQL injection attempts, and high-volume DDoS attacks while maintaining a 90 percent CDN cache hit ratio, demonstrating an exceptional balance between security and performance optimization. His engineering leadership proved crucial during the Super Bowl streaming event, where millions of malicious requests were blocked without impacting the legitimate user experience.

Platform Modernization and Scalable Engineering Innovation

Shankar’s visionary approach to platform architecture transformed Tubi’s deployment model across over 20 OTT platforms, including Samsung, LG, FireTV, AndroidTV, Xbox, and PlayStation consoles, through his transition from a monolithic Kubernetes-based server-side rendered architecture to a fully static site delivery model. This transformation eliminated backend server bottlenecks and enabled zero-downtime deployments across multiple regions, which resulted in a 90 percent reduction in backend load and delivered sub-100ms response times for static asset fetches even during peak traffic conditions. His engineering leadership extended to developing a robust platform bootstrap toolkit that standardized the scaffolding process for new device integrations, dramatically accelerating time-to-market for platform launches.

Shankar designed and implemented a company-wide analytics and telemetry pipeline specifically engineered for Web OTT platforms, enabling high-fidelity, real-time event tracking across all client applications while establishing a single source of truth for business-critical metrics. This system was instrumental in supporting downstream applications such as personalized recommendations, retention analysis, and A/B testing frameworks that directly impact user experience and business outcomes across Tubi’s over 97 million global users. His innovative approaches to failover orchestration and edge delivery optimization are currently under review for potential patent filings, representing significant intellectual property contributions to the streaming technology domain.

Industry Recognition and Scholarly Contributions

Shankar’s technical achievements have garnered extensive media attention and industry recognition. Tubi’s Super Bowl streaming success is prominently featured in the Streaming Media Blog as the number one FAST platform in total viewing time. His engineering leadership was highlighted explicitly in LinkedIn posts by industry executives, and he received personal congratulations from Anjali Sud, CEO of Tubi, for the success of the Super Bowl streaming. The quantifiable impact of his work extends far beyond technical metrics, supporting multimillion-dollar advertising revenue during Super Bowl broadcasts while enabling measurable improvements in user engagement and retention.

His commitment to advancing the field extends into scholarly research through peer-reviewed publications in prestigious academic journals, including the World Journal of Advanced Engineering Technology and Sciences, European Journal of Computer Science and Information Technology, and Journal of Computer Science and Technology Studies. Shankar’s professional excellence is further demonstrated through active membership in the Institution of Electronics and Telecommunication Engineers and ISACA, reflecting his comprehensive understanding of enterprise-level security frameworks and governance principles. His outstanding achievement in receiving the Gold Award in Information Technology at the Titan Innovation Awards represents a pinnacle of professional recognition, validating his innovative engineering approaches and transformative impact on streaming infrastructure technology.

Final Words

Shankar’s exceptional performance represents the convergence of technical mastery, strategic vision, and measurable business impact that defines world-class engineering leadership. His successful infrastructure orchestration, capable of serving millions of concurrent users while maintaining flawless performance standards, demonstrates his extraordinary technical capabilities and ability to translate complex engineering challenges into sustainable competitive advantages. The combination of his innovative multi-CDN architecture, comprehensive platform modernization, and advanced analytics frameworks has positioned him among the elite innovators in the information technology domain.

His achievements extend beyond technical excellence to encompass mentorship, cross-functional collaboration, and industry leadership, elevating entire engineering organizations while advancing the state-of-the-art in large-scale distributed systems. The measurable business impact, technical innovation, industry recognition, and commitment to engineering excellence that characterize his work represent the highest standards of engineering leadership in the modern technology landscape. Shankar’s contributions to practical engineering solutions and theoretical computer science foundations through scholarly publications establish him as an exemplary leader who bridges the gap between industry practice and academic discourse.